Logo Usage Guidelines

You must agree to the ICCKE Certification Program “Terms and Conditions” before using any logo. The logo may be used only to indicate that you have met the certification requirements specified for the specific certification of the ICCKE certification program. You must immediately discontinue usage of the logos, if you do not maintain your certification, or your ICCKE certification agreement has expired or is terminated.

Using the Logo:

a. Logo may be used only to indicate that you have met the criteria to be ICCKE Certified Knowledge Expert or Certified Knowledge Mentor. If you do not maintain your certification, or the certification is expired or terminated you must immediately stop using the logos.

b. You may use the logo on your business cards, letterhead stationery, resume, Web site, and marketing material. You may not use the logo on any product, book, or other material

c. You may not alter in any manner the logo design or artwork

d. You may not display the logo in any manner that suggests you are an employee of “ICCKE” or in a manner that suggests that "ICCKE" is a part of your company name. Your use of the logo must clearly indicate that you are independent from ICCKE

e. You may not use translated or localized into any other language of the logo. Any localized and translated version of the logo must be provided by ICCKE

f. You may not use the logos in any manner that expresses or might imply other than as set forth by the ICCKE certification agreement and logo guidelines and only to specify and communicate your certification status

g. You may not include the logo in your trade or business name, product or service name, logo design, slogan, or any other trademarks the Logos, or any elements thereof.

h. Your name, trade name, or company name must appear on any materials where the logo is used. The logo cannot appear larger or more prominent than your name, product or service name, trademark or service mark, logo, or trade or company name

i. You many not use the logo in any manner that expresses or might imply ICCKE’s affiliation, sponsorship, endorsement, certification, or approval, other than as set forth by the ICCKE certification agreement and logo guidelines

j. You may not combine the logo with any other object, including, but not limited to, other logos, icons, words, graphics, photos, slogans, numbers, design features, symbols, or website audio files

k. You may not use the logo  as a design feature on any of your materials

l. You may not imitate the logo in any manner in your materials

m. You may use the logo only as provided by ICCKE. Except for size, which is subject to the restrictions in these guidelines, the logo may not be altered in any manner, including proportions, colors, elements, etc., or animated, morphed, or otherwise distorted in perspective or dimensional appearance.

n. You may not use the logos in any way other than as specified in these guidelines

o. You may not use the logo in any manner that is derogatory to or critical of ICCKE or any of ICCKE certification programs

Failure to comply with these instructions shall constitute a breach of the ICCKE Certification agreement and logo guidelines.

Spacing

The logo must stand alone. A minimum amount of space must be left between the logo and any other object such as type, other logos, photography, borders, edges, and so on. The required border of space around the logo must be the height of the lowercase “C” in CKE or CKM. That measurement of clear space must be preserved around all four sides of the logo.

Minimum Size

You should take care to maintain the integrity of all elements of the logo. For example, the logotype and trademark notations must be readable in the medium being displayed; in no case should the logo appear at such a small size that these conditions are not met. The logo should be neither larger nor more prominent than your own logo or company name.

Color palette

ICCKE Certification logos can appear in two colors or in shades of black and white. When placing the logo on your marketing or promotional materials, use the variation most appropriate. Retain the colors of the logo. Do not alter or change the color.

Orientation

The logo should never be displayed in any orientation different from the artwork provided by ICCKE. The logo should not be oriented on its side. The text should always read horizontally on whatever medium it is being placed.

Aspect Ratio

The logo should not be distorted in any way and the original aspect ratio of the logo must be preserved. The aspect ration should be locked so that the type is neither condensed nor extended when resizing the logo.

Usage Examples:

Business Cards: The logo must appear at the minimum size (one inch), but it should not be larger or more prominent than your own logo. Recommended placement of the logo is in the lower-left or lower-right corner.

Letterhead: The logo must appear at the minimum size (one inch), but it should not be larger or more prominent than your own logo. Recommended placement of the logo is in the lower-left or lower-right corner.

Resumes/Curriculum Vitae: The logo must appear at the minimum size (one inch), but it should not be larger or more prominent than your own logo. Recommended placement of the logo is in the lower-left or lower-right corner.

E-mail auto-signatures: The logo must appear at the minimum size (one inch), but it should not be larger or more prominent than your own logo. Recommended placement of the logo is in the lower-left or lower-right corner.